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Leveraging Generative AI in Business Operations: A Strategic Briefing

Executive Summary Generative Artificial Intelligence (Gen AI) has transitioned from experimental curiosity to a primary driver of enterprise performance. Organizations that successfully integrate Gen AI into their “digital core” report significant measurable returns, including an average ROI of 1.7x and up to 2.5x higher revenue growth compared to peers with low operational readiness. However, the […]

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